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How Instagram Is Transforming Event F&B
When it comes to food, sharing on Instagram traditionally correlates to caring. Planners can help make their meal events more sharable for attendees.
Social Media Do’s and Don’ts For Events
In today's hyper-connected world, the power of social media can make or break an event.
Maximizing Attendance: Decision to Attend Study 2
The second Decision to Attend Study survey report – DTA2 – provides extensive insight on what drives attendance.
How To Keep Branding Consistent Throughout Large Events
Make sure your message doesn’t get lost.
Enhancing Brand Experience: Using Virtual & Augmented Reality
Iconic brands have seen tremendous success using AR and VR at events to connect and activate their target audiences. Lars Bratsberg, industry leader at Google, will share the immersive power of this digital technology and how to best integrate it into your event.
3 Things to Consider Before You Plan Your Next Event
As you prepare for your next meeting or conference, fuel a new sense of creativity and courage with these bits of wisdom.
This Convention Is Powered By All the Internet’s Cat Videos
People aren’t just sitting at home to watch two-minute viral clips of the funniest felines. Last weekend, approximately 20,000 of them headed to California for the third-annual CatCon.
Event Marketing: C-Suite Strategy Talks
Don Neal, Founder & CEO, 360 Live Media, shares how to integrate emerging technology in live events along with the the 6 "R's" of marketing in the 21st century.
Choose Brisbane
Medical conference organizers are increasingly looking to medical hubs of innovation to bring their events. One such place is Brisbane, Australia.
Is This Disorder Blocking Your Ability to Develop Creative Ideas for Your Event?
At the PCMA Education Conference, many event organizers realized that they’re afflicted with a rare condition: brand-detachment disorder.
This Might Be the Worst Event-Planning Crisis in Recent History
The Fyre Festival provides a textbook example of what happens when a brilliant marketing plan for an event isn’t backed by an ability to execute on it. Here’s what went wrong with the pricey festival planned on a private island in the Bahamas.
4 Things Your Event Marketing Team Must Do
Looking for more success in spreading the message about your next meeting or event? Follow these four key pieces of advice.