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CHICAGO, IL — PCMA and CEMA president and CEO Sherrif Karamat, CAE today announced Sandra Marcus and Nicole Kern have joined the CEMA team as Vice President, Strategy and Operations, and Manager, Community Development, respectively.
“Our commitment to providing the CEMA community with new and aggressive innovations remains,” said Karamat. “The greater vision is to provide value through additional and deeper content, as well as enhanced connections by leveraging a robust and global infrastructure. Sandra and Nicole will be integral as we develop new value opportunities for members and business partners that leverage the combination CEMA and PCMA, two of the global business events industry’s most powerful communities.”
As Vice President, Strategy and Operations, Sandra will work collaboratively with the PCMA team and the CEMA Advisory Board to execute the vision and lead growth initiatives for CEMA, including brand marketing, new program development, events, membership, and on-going community engagement.
She joins the CEMA team with more than 30 years in the corporate industry as an event professional and a marketing leader, 20 of which were with IBM in a variety of event leadership roles. She officially joins CEMA on April 24, 2023, and will report to Junior Tauvaa. PCMA’s Chief Business Officer.
In the new role of Manager, Community Development, Nicole will manage CEMA membership retention and acquisition with support from the PCMA Community team. Most recently, she was the Publications and Communications Coordinator with American Society for Surgery of the Hand. Nicole joined CEMA on April 17, 2023.
Karen Galatis, a long-time CEMA veteran and former Oracle executive, has supported CEMA operations on an interim basis and will continue through CEMA Summit.
For media inquiries from the Americas, APAC, EMEA and LATAM, please contact: Meghan Risch, PCMA Chief of Staff, Vice President, Corporate Communications PCMA, PCMA Foundation and CEMA educate, inspire, and listen, creating meaningful experiences where passion, purpose and commerce come together. We are the world’s largest community for Business Events Strategists, providing senior-level education, networking, and market intelligence for the global business events industry. Our mission is to drive social and economic progress through business events. Headquartered in Chicago, IL PCMA has 17 North American Chapters, regional communities in APAC, EMEA and LATAM, and members in 59 countries. The Corporate Event Marketing Association (CEMA), a PCMA subsidiary, advances strategic event marketing and marketing communications for senior-level event marketers and industry professionals. Visit us at pcma.org. The role of the Foundation of PCMA is to support the mission of PCMA through fundraising and grant-giving focused on scholarships, education and research that will advance the business events industry. Annually the Foundation funds over $900K in impact, and since 1985 has funded over 2,500 scholarships, 100 research studies and education programs, and $2.7M in charitable giving.About PCMA
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