November 2017
We’re beaming in some ringers for this year’s Meetings Industry Forecast: professional science-fiction authors whose job is to figure out how the world — not to mention the universe — might change.
Cover illustration by Diego Patino
view digital edition subscribeSustainability, Innovation and More at The European Ecovillage Conference
At this year’s European Ecovillage Conference, attendees explored workshops on redesigning social systems, made DIY tech tools, and learned more about getting involved in the ecovillage community.
Chris Trimmer on Building Relationships
‘The relationships that you have built are the thing that will get you out of trouble.’
Columbus: Smart, Inclusive, and Full of Surprises
From interactive sculptures to historic public markets, Columbus’ warmth and inclusivity makes it easy to relax and have a good time.
How the National Urban League Provides Minority Entrepreneurs With New Opportunities
A “Shark Tank”-style pitch fest is just one way the National Urban League uses a one-day summit to help minority-owned small businesses overcome obstacles.
Bridging the Future
We took a more far-out view for this issue’s Meetings Industry Forecast. Here’s why.
The Future of Business Events
It’s all about balancing technology with the power of human touch.
Thirty-Six Strategies for Negotiation
Strategy #30: Turn yourself into a host from being a guest.
A Guide To Doing Business in China
As event organizers look to capitalize on opportunities in China, successful business negotiations there — and elsewhere in the world — rely on understanding a set of 36 strategies from more than 2,000 years ago.
Do You Have an Attendee Succession-Plan Strategy?
Will Millennials be joiners and conveners? Will your organization accumulate comparable lifetime customer value from next-generation members as it did from loyal Boomers?
How CONEXPO-CON/AGG Used Technology to Build an Unforgettable Experience
What will tomorrow bring for the construction industry? The Association of Equipment Manufacturers isn’t waiting around to find out.
What You Need to Know About GDPR
A European Union–based privacy attorney outlines how event organizers can prepare for the EU’s new General Data Protection Regulation, which goes into effect in May 2018.
How to Create a Company Culture That Matters to Millennials
“Millennials don’t just want a job and a paycheck,” according to entrepreneur Piyush Patel.
Not Hotel Art — Art in Hotels.
The Thompson Chicago partnered with a local art museum to offer guests a unique cultural experience.
What’s the Value of Volunteering?
Are your corporate social responsibility efforts worthwhile? Marc Morial, the National Urban League’s president and CEO, offers advice.
Swoogo’s Leonora Valvo on Standarizing Data, and Why Meeting Planners Should Pay Attention
‘Cleaning up data is the worst part of data analytics.’
What’s Next for Event Technology?
Augmented reality and artificial intelligence are two key technologies to keep an eye on now, according to Marco Giberti, founder and CEO of Vesuvio Ventures.
Mastery Is Magic: Vinh Giang
‘We live in a world where it’s becoming harder and harder to rise above the noise.’
What Will the Future of Exhibitions Look Like?
Selling exhibit space is no longer just a transaction — it’s a partnership, according to Cathy Breden, CMP, Chief Executive Officer of the Center for Exhibition Industry Research.
What Will the Future of Lodging Look Like?
Redefining luxury travel and increasing emotional connections with guests are trends to look out for, according to A.J. Singh, Ph.D., professor at Michigan State University’s School of Hospitality Business.
Travel Trends for 2018 — and Beyond
Traveler safety and security; growth in travel for employee recruitment; and localizing programs to specific regions are on American Express Meetings & Events SVP Issa Jouaneh’s mind.
Rotary International Tells Immersive Story with VR ‘Empathy Machines’
Rotary International wanted to give attendees a unique glimpse into the organization’s efforts to eradicate polio and establish peace. So they created a massive simultaneous virtual-reality viewing experience.