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Webinar: 4 New Ways to Boost your Event Marketing in 2023
Traditional event marketing is struggling. Your audience no longer responds to email, social, or paid ads like they did in 2019. Everything and everyone is now digital.
Webinar: 5 New Practices for Producing Digital Events
Modern event production is different. It doesn’t feel the same, nor does it cost the same. Plus it requires you to think about your in-person, hybrid, and virtual events differently from concept to execution.
Webinar: PCMA Member Benefit: Pursue Your Graduate Degree at George Washington University
Have you considered continuing your personal and professional growth in the events industry through graduate education? PCMA is excited to partner with George Washington University’s Master of Science in Tourism, Hospitality and Event Management (MSTHEM), offering up to a 25 percent tuition discount for PCMA members.
Webinar: Sustainability in Action at CL23 & Beyond
In this webinar, Honeycomb Strategies will share how events that truly consider environmental and social impacts can enhance brand, streamline event flow, and create a more meaningful experience for attendees and maybe even get to net zero carbon!
Observations and Inspiration for Digital Events in 2023
The virtual event industry has been quite a rollercoaster ride the past 3 years and we’ve sat front row the whole time. I’m excited to share the trends I’ve observed from the past years and the tech game changers that are yet to come.
Event Industry Perspective: 2023
After two tumultuous years, how has the event tech industry changed? What trends will continue in 2023? How will they affect your events? There’s only one person we need to ask: Julius Solaris.
Extreme Event Marketing
Event marketing transformed during the pandemic, and it’s changing again. Rapidly. Learn from two of the best in our industry and bring your audiences back. In-person and online.
Preparing for 2023: Event Tech, Production, Measurement, and ROI
Leading experts have come together in our new DES certification course. Hear from them directly and learn how each aspect of digital events will change in 2023.
Webinar: Creating Inclusive Digital Community Engagement
If your organization is focused on incorporating DEI initiatives into the strategic plan, think digital. Join us as we look at how organizations should be intentionally incorporating their DEI and
Webinar: Accessibility Considerations for Event Planners
During this webinar, we'll discuss some key considerations to produce accessible events that benefit not only individuals with disabilities, but also help to ensure that all participants are able to fully engage in the event.
Expert Series: Digital Event Experience Design + Audience Engagement
Online attendees are easily distracted and disappointed by poorly planned event agendas. Learn how leading brands design digital events to maximize audience engagement. Join DES expert, Sourabh Kothari, for a sneak peek into his new DES module on "Experience Design + Audience Engagement."
Webinar: How to Budget & Price Your Hybrid Event
The new normal is full of twists and turns for the event industry, from restrictions to lockdowns to hesitations. Hybrid events are a great opportunity to expand your event while reducing the risk. Learn how organizers should budget and price their hybrid events.