Marketing and communications expert Sherron Washington shared instantly actionable advice on elevating your personal brand — which is especially important for remote workers — during her two PCMA edUcon sessions June 24.

In a two-part edUcon workshop, strategist and coach Yvette Simpson aims to help attendees discover true purpose in their work.

An academic with an entrepreneurial streak offered edUcon participants insights on how technology can elevate events and boost productivity — now and later.

DJ Graffiti — business owner, DJ, emcee, inspirational speaker, and marketer — brings his unique style of event moderating to edUcon 2024.

University of Texas’ Gaylen Paulson will point out a few silver linings that can work in event organizers’ favor during challenging times in two edUcon PCMA Business School sessions today.

Wellness fairs and events addressing health inequities and access to health care in Black communities are increasingly being woven into Juneteenth celebrations in destinations across the United States.

How a venue tour can be used as a tool to create more collaboration between meeting organizers and suppliers around creating more sustainable events.

Honeycomb Strategies has documented the life cycle of swag and its environmental impact. Here are some sustainable alternatives.

At a PCMA Executive Leadership Summit in January, members of the C-suite explored solutions to current and potential disruptions in the business events industry, including curtailed travel to their in-person events because of sustainability concerns.

How does the maker movement intersect with business events and how can we tap into it for more meaningful experiences for our participants? Convene cast a wide net to find ideas for weaving more of what makes us human into our events.

Portland’s My People’s Market has created opportunities for local makers and entrepreneurs who need a platform — and the events, tourism, and hospitality industries are a part of the mix.

The policies you create to respond to potential harassment and discrimination at your meetings are a strong foundation for handling a variety of conflicts, says workplace harassment expert Paula Brantner.