Leading Meeting Professionals

Professional Convention Management Association

August 2013

How to Ensure Your Meeting's CSR Activities Actually Make An Impact

By Michelle Russell, Editor in Chief
something that they don’t really want. And they did a couple of other things — the delegate bags were book bags, so they actually bought book bags for a township. And they had very little logo on it, very little. And after the conference, we all donated them, and the kids used them after the fact as book bags. [It’s about] making decisions that are more intentional [about items that] can be repurposed in a way that is meaningful.”

Test Time

Once you finish reading this CMP Series article, watch the following videos:

Dan Pallotta’s TEDTalk, “The Way We Think About Charities Is Dead Wrong."

The first 11 minutes of Ken Stern’s Motley Fool interview, “What’s Wrong With the Charitable Sector and How to Fix It."

To earn one hour of CEU credit, visit pcma.org/convenecmp to answer questions about the information contained in this CMP Series article and in these two videos.

The Certified Meeting Professional (CMP) is a registered trademark of the Convention Industry Council.

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